Art Direction for Loro Piana Superyacht Regatta
The 2009 Loro Piana Superyacht Regatta saw a striking array of superyachts participate in a four day regatta in beautiful Northern Sardinia.
LEAD IMAGE Loro Piana Superyacht Regatta 2009 brochure.
This project entailed creative design for the visual identity. Design for logotype, typography, colour palette and imagery. The brand kit was then applied to the brochure, magazine advertisements, event signage and digital brand collateral.
Timeless black and white images capture the beauty of these magnificent vessels. Vibrant cherry red sails billow like rose petals across the page. The campaign rolled out across magazines, event signage, brochures and online media.
GALLERY: 6 IMAGES
Loro Piana Superyacht Regatta 2009 brochure
